Industry
Prafull Kumar
Nov 18, 2024

Flight Booking with Bank of Baroda’s bob World

Bank of Baroda is one of India’s leading public sector banks, recognized for its digital banking ecosystem and extensive range of services. Through its mobile banking app, bob World, the bank provides numerous beyond-banking benefits, including recharges, bill payments, shopping, travel, insurance, and even flight bookings, making it a comprehensive retail customer ecosystem.

Let’s take a look at how Bank of Baroda is using flight bookings to improve customer satisfaction, increase engagement, and drive retention on bob World.

Native Customer Journey  

Customers can smoothly complete their entire transaction within the bank's app, without being redirected to external websites or needing to switch apps to enter details. This creates a quicker and more seamless flight booking experience, building trust and confidence as customers feel secure making transactions within the familiar and trusted bob World’s banking ecosystem.

Native Customer Journey, bob World

Secure Payments Without OTP

The payment process on the bob World app is quick and easy:

  • Direct Account Debit: The flight booking amount is directly deducted from the user's savings account or preferred payment method, without the need to re-enter payment details.
  • No OTP or MPIN Required: Unlike other apps, bob app eliminates the need for OTP or MPIN, making the purchase process faster and more convenient.
Secure Payments Without OTP, bob World

Add-On Features  

The Bank of Baroda app makes it easy for customers to personalize their travel experience by adding options like “show only non-stop flights,” “apply special coupons,” or “choose meal preferences” during the booking process. These add-on features ensure a personalized marketplace experience, allowing customers to customize their trip, all in one place.

Add-On Features, bob World

Booking History 

BoB’s 'My Bookings’ feature centralizes all the users bookings, making it easy to view, manage, and track your travel history, expenses, and any changes, saving you time from searching through emails or other records.

My Bookings, bob World

Exclusive Discounts

Bob World offers exclusive flight discounts that provide instant savings on travel and other purchases. These discounts are available through the bank’s app, allowing users to enjoy the deals easily without searching around.

Dedicated Customer Support 

Bank of Baroda’s customer support is valuable for addressing any booking-related issues or concerns. Whether it’s changes to your booking or payment issues, direct assistance ensures user's questions are resolved quickly, enhancing their personalized marketplace experience.

24*7 Customer Support, bob World

Secure Tech Architecture

The booking process is backed by strong technology, certified with ISO 27001, a global standard for information security. This certification ensures the bank’s systems effectively protect user’s sensitive information from unauthorized access, data breaches, and cyber threats.

Summary

Bank of Baroda's bob World app provides frequent travelers with a smooth and secure flight booking experience. It combines convenience, multiple payment options, and strong security features to boost customer satisfaction and loyalty. By integrating flight bookings into the bob World app, Bank of Baroda makes travel planning simpler for its customers.

Secure Tech Architecture, bob World

About Nuclei

Nuclei specializes in building purpose-driven ecosystems, working with 25+ global banks and telecoms to design tailored solutions. By leveraging its expertise in creating ecosystem-based marketplaces, Nuclei delivers personalized and comprehensive platforms that cater to diverse customer segments, including retail, business, corporate, expats, senior citizens, CXOs, and UHNIs.

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Published on
22 January 2021

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