Book Flights Quickly and Easily with DBS’s Mobile App

DBS Bank is redefining the banking experience with its innovative digital ecosystem. The DBS digibank app goes beyond basic banking by offering travel services like flight, bus, and hotel bookings, making it a purpose-driven platform for its traveler customer base.

Understanding that travel often involves both hotels and flights, DBS Bank has integrated flight booking services into the app. This allows customers to plan and manage their entire trip seamlessly on a single, easy-to-use platform.

Let’s take a closer look at how DBS Bank’s personalized marketplace is boosting customer retention.

Native Customer Journey

Customers can easily complete the entire transaction within the Digibank app, without being redirected to external websites or needing to switch apps. This seamless process fosters trust and security, as customers feel confident handling transactions within the familiar and trusted ecosystem of DBS’s mobile app.

Exclusive Flight Discounts

Digibank offers exclusive flight discounts that provide customers with immediate savings on travel and other purchases. These discounts are easily accessible through the bank's app, enabling users to take advantage of deals within the DBS marketplace without extensive searching.

Add-on Features 

Digibank app allows customers to personalize their travel experience by adding options like “show only non-stop flights,” “apply special coupons,” or “select meal preferences” during the booking process. These add-ons enable customers to tailor their bookings—all in one place as part of the DBS’s beyond banking experience.

Secure Payments Without OTP

The payment process on the DBS App is quick and easy:

• Direct Account Debit: The flight booking amount is directly deducted from the user's savings account or preferred payment method, without the need to re-enter payment details.
• No OTP or MPIN Required: Unlike other apps, Digibank app eliminates the need for OTP or MPIN, making the purchase process faster and more convenient within the DBS marketplace.
• Multiple Payment Options: Customers can choose to pay via any of the options available on the DBS app, ensuring flexibility and convenience

Booking History

The ‘My Bookings’ section centralizes all past bookings, making it easy for customers to view, manage, and track their travel history, expenses, and changes. This feature eliminates the need to search through emails or other records, enhancing convenience.

Dedicated Customer Support

DBS Bank’s customer support provides valuable assistance, especially when managing bookings or resolving issues. Customers can quickly reach out for help with booking changes, payment issues, or any other concerns, ensuring a smooth experience and strengthening the digital marketplace strategy.

Secure Tech Architecture 

The entire booking process is supported by robust technology that is ISO 27001 certified, a globally recognized standard for information security. This certification ensures that the bank has strong systems in place to protect sensitive information from unauthorized access, data breaches, and cyberattacks.

Summary

The integration of flight booking service within DBS’s digital ecosystem has significantly boosted customer satisfaction, engagement, and loyalty. By providing a seamless and secure experience on a single platform, DBS has enhanced the overall user journey, allowing customers to complete transactions with ease and confidence. This has not only fostered trust but also encouraged frequent interactions among frequent travelers, increasing customer engagement.

About Nuclei‍

‍Nuclei specializes in building purpose-driven ecosystems, working with 25+ global banks and telecoms to design tailored solutions. By leveraging its expertise in creating ecosystem-based marketplaces, Nuclei delivers personalized and comprehensive platforms that cater to diverse customer segments, including retail, business, corporate, expats, senior citizens, CXOs, and UHNIs.